20 August 2009
Rihanna!
No, the reason that I put this video up is not because Rihanna looks good in a garter belt (Rihanna LOOKS GOOD IN A GARTER BELT!!!). I'm trying to put the fact that I think Jay Z is boring has been aside; I'm trying to put all the criticism I have about his coming out of retirement to save hip-hop (yawn!) aside and keep this focused on one thing: Yeezy.
My belief is pretty easily suspended and that means that I like a lot of things, things that maybe I shouldn't like. Something has to offend the rules of taste I've arbitrarily set up for myself in order to get me to critically think about it so that I might rip it to shreds and belittle all those who like it (hip hop is little more than a commodity and Jay Z is merely trying to cash in on the fact that people still think of it as a culture because Beyonce don't wanna have no broke-ass kids with no broke-ass man). I don't think there's anything wrong with this mode of criticism (sorry Northrop Frye), and it allows me to sound smart when I tell you what you like is silly (just kidding I don't so that I'm a Socialist).
That being said: there's something about this video which I love...I mean LOVVE!!! It plays to the innate fascination people have with mob mentality and militarism. It also evokes the themes of Apocalypse and post-Apocalyptic society. I don't know what it is but I got chills. My only problem is the fact that even in a song about taking over a society that they're not satisfied with, KANYE USES HIS SIXTEEN FUCKING BARS TO BRAG ABOUT HOW MUCH HE FUCKING LOVES CHAMPAGNE!!! Hella faggoty, blood.
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